In a world of increasingly complex marketing tactics, the classic paper coupon is alive and well. America’s mailboxes continue to be stuffed with coupons for both national and local campaigns, and consumers continue to redeem them. I recently asked Money Mailer CEO John Patinella to let us know what his franchise organization ...

Trying to use social media sites for your small or online business can be frustrating and overwhelming. Many people have attempted by using social platforms as sales tools only, but the key to attract more business on social media is to actually be more social. Here are 7 easy ways ...